<< Click to Display Table of Contents >> Navigation:  Basics > Personalizing Email Content > Placeholder examples > Example 1: Use the recipient's name or other information in your email content

Prerequisites:

A recipient list with first name and last name or additional information of the recipients.

 

Example:

You want to address every recipient with their name. You use a recipient list containing the name of the recipient in addition to the email address.

 

Implementation:

•Click in the email content and select the place where you want to use the recipient's name.

•Select the column you wan to use in the "Placeholders" menu under "Recipient list" (in this case: last name).

•The placeholder for the selected column will be inserted in the email content.